We talk about the secrets we keep from the public, how to stunt, reaching a new audience and the business.

“But, He Does Know The Territory” - Max Clayton, Music Man

REJECTED TITLES:

Great Scott! - Back To The Future to take Winter Garden.

JHUD’s EGOT - Producer credit makes it so!

Suddenly Seymour - Skylar Astin, out with COVID.

If you’re not a draw, what are we coming to the theater for?

• Run Length

• Reputation

• Word Of Mouth

• Contingency (A buffer that sustains)

• Take the talent. Be consistent.

• Give them publicity. Build them up for the show. Create a stunt. (Instagram takeover, Photo Shoots, Interviews and such). Previews as Events!

Could Broadway sustain a Passport!! (Passport with several companies to create a theater crawl!)

Subscribe to the podcast wherever you listen to podcasts. Share the podcast with a friend, colleague or give us some social media love.

This podcast is an Em3ry production.

Visit us online at https://em3ry.com/tbot. Follow us on Facebook, Twitter and Instagram at “em3ryotm”.