TBOT_S02E17 - EP.50 - 50/50!
This conversation explores the challenges faced by nonprofit theaters in terms of funding and sustainability. It discusses the need for a new funding system and the importance of community support. The conversation also delves into the struggle of artists to make a living in theater and the need for creativity and adaptability. The role of marketing and promotion in generating interest and excitement for new shows is explored, along with the impact of long-running shows on new productions. The conversation concludes with a discussion on finding innovative ways to market live theater.
HOSTS: Darnelle Radford and Mitch Weiss
00:00 Introduction and Working Title
01:30 Episode 50 - 50
03:45 The Need for Infrastructure and Funding
04:50 The Role of Commercial Theater
05:49 The Challenges of Government Subsidies
07:13 The Begging Culture in Nonprofit Theater
08:07 The Role of Corporate Support
09:33 The Struggle of Small Nonprofit Organizations
10:14 The Need for a New Funding System
11:07 The Role of Seed Money
12:21 The Importance of Community Support
13:20 The Challenges of Nonprofit Budgeting
14:26 The Illusion of Making a Living in Theater
15:44 The Need for Creativity and Adaptability
16:38 The Lack of Support for Artists
18:43 The Importance of Marketing and Promotion
19:55 The Challenge of Competing with Established Shows
21:28 Creating Excitement and Anticipation for New Shows
23:00 The Power of Effective Marketing
24:17 Using Visuals to Generate Interest
25:14 The Impact of Long-Running Shows on New Productions
26:43 The Need for Fresh and Exciting Theater
27:57 Innovative Marketing Strategies
29:27 Teasing and Building Anticipation
30:50 The Power of Visual Marketing
32:44 Finding Creative Ways to Market Live Theater
38:44 Prioritizing Own Shows
39:20 Starting with Creative Satisfaction
40:16 Planning for Lack of Audience
41:12 Balancing Business and Art
43:09 Begging for Donations
46:07 Creating a Community Space
48:40 The Role of Social Media
51:17 The Challenges of TikTok
53:15 The Impact of Nudity in Theater
54:48 50th Episode Celebration
58:48 The Model of Affordable Housing
01:00:13 The Need for a Savior
01:04:08 The Role of Corporate Support
01:06:38 The Importance of Communication
01:08:33 Promoting We Grow Theater
Takeaways
Nonprofit theaters face challenges in terms of funding and sustainability.
There is a need for a new funding system that supports the arts.
Artists often struggle to make a living in theater and need to be creative and adaptable.
Effective marketing and promotion are crucial for generating interest in new shows.
Long-running shows can impact the success of new productions.
Finding innovative ways to market live theater is essential. Prioritize your own shows and find creative satisfaction.
Plan for the lack of audience and be prepared for the challenges of funding.
Utilize social media platforms like TikTok, but be aware of their limitations.
Consider the impact of nudity in theater and the reactions of different communities.
Celebrate milestones and continue supporting organizations like We Grow Theater.